Performance Marketing Manager

*This is a 100% Remote Position Anywhere in the U.S.*

Got the Sunday scaries again? Or maybe you’ve found yourself scrolling through new job posts while at your current job? In either case, if you’re ready for a change, this might be the one for you.

You’re a great fit for the role if you’re entrepreneurial and have extensive marketing experience in fast-paced, high-growth environments. Your work will be an instrumental component of our Demand Acceleration Framework – a unique go-to-market strategy designed to accelerate business growth for our clients. We’ve constructed and optimized our formula over three years at several rapidly-growing B2B companies, and now are preparing to scale. You’ll have the opportunity to work on diverse projects across multiple verticals with a focus on implementing innovative demand generation programs.

As a Performance Marketing Manager, you will support a Director of Demand Generation who will interface with the customer, and you will be responsible for the research, campaign build-out, analysis and optimization of client’s paid media campaigns. Work with multiple industry-leading B2B SaaS companies simultaneously to accelerate your professional learning and growth. You’ll gain a mastery of progressive and modern paid advertising strategies, execution, and creative analysis.

Target salary is $85,000, depending on years of experience and expertise.

Don’t let imposter syndrome stop you. At Refine Labs, we’re not looking for perfection, unicorns, or any other words that don’t describe real people. So if you’re looking for a sign to apply, here it is.

Refine Labs is destined to be a top-tier “Talent Destination” for exceptional individuals who want to grow their careers long-term. Our team members are excited to start the week with support, creativity, and passion. We’re building the best B2B demand marketing firm in the world, so join us!

What you'll do at Refine Labs

Paid Media Campaign Management: Plan, test, implement, and measure multi-channel media campaigns to drive inbound demand.
Perform audience research to develop new campaign ideas for paid search and paid social.
Manage day-to-day performance across several media channels including Facebook, LinkedIn, Google Ads paid search.
Day-to-day optimization and monitoring of assigned accounts, with a specialized focus on direct response and performance.
Data Analysis and Reporting: Analyze performance data and report on results, including campaign results, data stories and spend recommendations.
Rapidly iterate on strategy based on findings.

You Need

REQUIRED - Proficiency in building & managing ad campaigns in AdWords
REQUIRED - Proficiency in building & managing ad campaigns in Facebook
REQUIRED - Proficiency in building & managing ad campaigns in LinkedIn
Demonstrated experience building & optimizing paid media campaigns, preferably in a B2B SaaS/Tech environment
Familiarity with how digital ads are served and tracked using pixels, URL parameters (UTM codes).
Demonstrate the ability to track campaign performance across multiple channels.
Google AdWords & Analytics certifications preferred.
Strong analytical skills, and proven track record in making data-driven decisions to continually optimize performance and determine future investments.
Ability to identify trends and insights through data analysis.
Adept at juggling many projects at once, working cross-functionally, while never losing sight of goals.
Resolves and/or escalates issues in a proactive manner, to adhere to campaign delivery goals.
Team player with exceptional communication and interpersonal skills
Empathy – for our team, our partners, our clients, and their customers

Perks

Flexible schedule in a 100% distributed workforce
Competitive compensation
Premium health coverage - medical, dental, & vision
Parental leave
401(k)
Unlimited PTO with minimum time off (a minimum of 7 days off every 6 months)
No Meeting Fridays
Defined career pathing for all roles
Company kick-off trips and virtual team activities

All Are Welcome - Join Us!

Refine Labs provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.