Performance Marketing Manager

*This is a 100% Remote Position Anywhere in the U.S.*
Refine Labs is destined to be a top tier “Talent Destination” for amazing individuals to grow their careers long-term. We are building the best B2B demand marketing firm in the world.
We strongly encourage people of color, lesbian, gay, bisexual, transgender, queer and non-binary people, veterans, parents, and individuals with disabilities to apply. Refine Labs welcomes everyone to our team. If you need reasonable adjustments at any point in the application or interview process, please let us know. In your application, please feel free to note which pronouns you use (for example - she/her/hers, he/him/his, they/them/theirs, etc).
We are seeking a talented, ambitious Performance Marketing Manager to join the Refine Labs team. You’re a great fit for the role if you’re entrepreneurial and have extensive marketing experience in fast-paced, high-growth environments. 
Your work will be an instrumental component of our Demand Acceleration Framework – a unique go-to-market strategy designed to accelerate business growth for our clients. We’ve constructed and optimized our formula over three years at several rapidly-growing B2B companies, and now are preparing to scale. You’ll have the opportunity to work on diverse projects across multiple verticals with a focus on implementing innovative demand generation programs. 
As a Performance Marketing Manager, you will support a Director of Demand Generation who will interface with the customer, and you will be responsible for the research, campaign build-out, analysis and optimization of client’s paid media campaigns.
It’s an exciting time to be a part of Refine Labs - we’re a fast-growing, distributed team, and we’re looking for innovative thinkers to join us! We’re a values-driven company and we aim to hire based on merit and a willingness to do what it takes to succeed long-term. Our leadership team leads with trust, not control and we design operations, policies and programs that highlight the best in employees!
Target salary is $85,000 or above, depending on years of experience and expertise.


What you'll do at Refine Labs
  • Paid Media Campaign Management: Plan, test, implement, and measure multi-channel media campaigns to drive inbound demand.
  • Perform audience research to develop new campaign ideas for paid search and paid social.
  • Manage day-to-day performance across several media channels including Facebook, LinkedIn, Google Ads paid search.
  • Day-to-day optimization and monitoring of assigned accounts, with a specialized focus on direct response and performance.
  • Data Analysis and Reporting: Analyze performance data and report on results, including campaign results, data stories and spend recommendations.
  • Rapidly iterate on strategy based on findings.
You Need
  • Demonstrated experience building & optimizing paid media campaigns, preferably in a B2B SaaS/Tech environment 
  • Experience in building & managing ad campaigns in AdWords, Facebook, and LinkedIn. 
  • Familiarity with how digital ads are served and tracked using pixels, URL parameters (UTM codes). 
  • Demonstrate the ability to track campaign performance across multiple channels. 
  • Google AdWords & Analytics certifications preferred. 
  • Strong analytical skills, and proven track record in making data-driven decisions to continually optimize performance and determine future investments. 
  • Ability to identify trends and insights through data analysis. 
  • Adept at juggling many projects at once, working cross-functionally, while never losing sight of goals. 
  • Resolves and/or escalates issues in a proactive manner, to adhere to campaign delivery goals. 
  • Team player with exceptional communication and interpersonal skills 
  • Empathy – for our team, our partners, our clients, and their customers 
  • Flexible schedule in a 100% distributed workforce - you wanna work from the beach, go for it! We care about the end product, not your physical location.
  • Unlimited PTO with minimum time off - everyone should take a minimum of 7 days off every 6 months - this does not include holidays (15 days total).
  • Every one of our team members, from the top down, helps support our efforts to foster an inclusive and diverse workplace. Our dedication to diversity in all its forms has helped propel Refine Labs mission and vision forward. 
  • “No Meeting Fridays”: No zoom, no client calls, employees spend time catching up or take the day depending on what is going on. 
  • It’s a shared belief held by all employees at Refine Labs that others on the team will not be embarrassed, reject, or punish you for speaking up. We believe and focus on psychological safety! 
  • We recognize that mental health is just as important as physical health so we encourage employees to take Mental Health Days as needed.  
  • Each team has a career path model that includes a management and expert track, you will have ample opportunity to grow your career with our high-growth environment. 
  • Premium health (we currently have 10 medical plans to pick from!), dental, and vision insurance options with employer-sponsored 401(k). 
  • Be a part of building a consulting firm from the ground up in an innovative and rapidly growing niche
All Are Welcome - Join Us!

Are you sick and tired of having the Sunday Night Blues? Do you dread the start of Monday morning due to anticipatory anxieties? If so, working at Refine Labs is the perfect antidote. Our team members are excited to start the week with team support, creativity and passion - come join us! 


Refine Labs provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.