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Our campaign focused on speed, excitement, and “Wait…Spark helps us do what?!” Using bold, intriguing messaging, we grabbed our audience’s attention, created FOMO and drove home Coherent’s product value.
Our campaign showcased how M-Files’ metadata-based structure makes documents easier to manage and locate — so users can find what they’re looking for without wasting time searching.
We took a two-prong approach to solidifying Foursquare’s position in the market: 1) communicate the business impact of location intel and 2) reinforce the importance of data freshness and accuracy.