Now, more than ever, companies need to know what’s driving revenue and what’s not. Nailing these insights is critical to create a successful revenue plan. For the first time, Refine Labs is...
Refine Labs' is sharing the step-by-step guide to their unique approach to paid social, which has been validated over years of observation, experimentation, and execution at scale, resulting in...
A Refine Labs data study confirms that sharing information through a personal LinkedIn profile drives 2.75x more impressions and 5x more engagement when compared to a company profile. This study...
Refine Labs is challenging the traditional department-focused approach to understanding pipeline activity with its new measurement principle, Pipeline Sources. Companies that categorize their leads...
A Refine Labs data study concluded there was a 90% measurement gap in what software-based attribution is claiming versus what first-party customer-led data is showing. Specifically, “dark social”...